I'm a busy writer! I blinked, and a whole year and change flew by without adding any fresh examples to the portfolio. Here's a sampling of client content I've worked on lately(ish):


Comprehensive.io | Compensation software integrates with your HR tools — helping you make efficient, transparent, and equitable compensation decisions from one centralized place.

• Blog - ​How to Communicate Compensation Effectively
• Blog - Effective Strategies for Pay for Performance
• Blog - How to Ask for a Raise
• Blog - Benefits of a Compensation Review Process

Norton LifeLock Benefit Solutions | This partner channel offers cybersecurity protection as a wellness benefit as part of the Gen family of brands.

• Social media (post + graphic/animation copy) - LinkedIn 
• Web pages - General partner page, Broker partner page, Employer partner page
• So much more!

Norton Breach Response | This area of Gen/Norton helps businesses, insurers and law firms respond to data breaches and safeguard customers' identities.

• ​Web pages - General partner, Financial services, Insurance providers
• eBook - Cybersecurity eBook
• Infographic - Partnering for Cyber Safety
• So much more!

Docuvera | A content management platform designed specifically for the life sciences.

• Whitepaper - AI + Structured Content: A New Era 
• Blog - 4 ways AI is shaping the life sciences
• Blog - 3 change management strategies to encourage adoption 3 change management categories to encourage adoption

I entered my email, so you don't have to. Here is a (small) collection of some of the finished whitepapers, ebooks, and guides I worked on in 2023.

Outreach | Sales enablement platform.

• ​eBook - ​Six ways to turn buyer insights into revenue

Adaptiva | Endpoint management platform.

• Whitepaper - Endpoint Management Powered by Your Edge
  
  

modCounsel | A law firm that leverages technology to offer services at a fixed-fee rate. 

• ​Whitepaper - A growth company guide to managed legal services
• Whitepaper - AI and Managed Legal Services
  
  

Docuvera | A content management platform designed specifically for the life sciences.

• Case study - Leading Life Sciences innovation through structuredcomponent authoring
  
  

Brightly | Enterprise management software (acquired by Siemens). 

• ​eGuide - 5 asset management trends for education
• eGuide - Annual check-up: Time for healthcare to examine its assets
• eGuide - ​Connecting C-suite and M&O teams with strategic asset management 
  
  

Guidewire | A software company that provides a cloud-based platform for property and casualty (P&C) insurers.

• ​Case study - MWFB Insurance’s Transformation Enables Best-in-Class Experience for Customers 
• Case study - Aioi NZ Grows Through Products, Processes, and Customer Experience

.They call me the ghostwriter with the mostwriter for a reason. I can write! Since March of 2022, the below are just a *few* of the pieces I've written for a smattering of clients for Content Matterz (and these are mostly blogs. I've done a ton of other sales enablement collateral, including whitepapers, eBooks, guides, emails, and more). 

Adaptiva | Endpoint management solution.

• So Long Servers: 5 Reasons Why P2P Endpoint Management Is Here to Stay
• ​Endpoint Management Is Complex; Managing it at the Edge Makes it Easy
• Identifying Critical Tools in the Fight Against Cyberattacks

Outreach | Sales enablement platforms and solutions.

• Illuminating Data: How to Light Up Revenue in the Dark Funnel 
• How to Proactively Diagnose Deal Risks in Your Pipeline and Increase Efficiency
• 4 Ways Sales Leaders Can Help Their Teams Win More Deals with Less Effort Using Outreach
• How We Increase Visibility and Save At-Risk Deals with Deal Health in Outreach
• Sales pipeline analysis: 6 metrics to get you started

Docuvera  | Structured component authoring solution.

• Case study: Leading Life Sciences innovation through structured component authoring
• Why SCA has been a great idea that never achieved its promise, until now.
• Power what’s possible with structured component authoring
• Why is pharmaceutical documentation stuck in the dark ages of desktop publishing?
• 6 ways a structured component authoring solution can transform how you do business
• 4 perks of cloud-powered structured component authoring​

Brightly | Asset management and CMMS solutions.

• ESG initiatives for a net zero future? Hold on to your assets
• Viva EAM! The future of enterprise asset management is centralized
• 7 Tips to Use Data to Boost Your M&O
• Guide to Navigating the Workforce

ThoughtSpot | Marketing intelligence solution.

• Cortex leverages ThoughtSpot Everywhere to innovate in B2B marketing intelligence

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As an in-house resource for a B2B agency, I help out the marketing team via fresh content for the blog. Below is a collection of articles I wrote to help spread the good word.

• Manage marketer burnout: tips from our busy marketing team to yours
• Why outsourcing is the best-kept secret of high-performing marketing teams
• How to convince your boss to let you hire a content marketing agency
• ​Tips for choosing a B2B tech marketing agency
• Oh, what a year! Content Matterz greatest hits 2022 edition
• Have you ever had a conversation that changed your life?
• Cara McDonald shares how to be successful with SaaS marketing
• Why successful companies must invest in internal communications
• Easy website updates you won’t want to skip this event season
• How to make marketing automation feel less robotic
• Trust matterz: Creating a better content strategy agency

Tasked with helping an executive build (and improve the perception) of their brand I authored timely articles and posts on themes of team building, curiosity, vulnerability, kindness, and more. I drafted unique content, advised on posting strategy, and created the visual identity and assets for my client's brand.

LinkedIn articles:

• The Great Opportunity: Rethinking Leadership
• Leadership Lessons: Activating Curiosity

LinkedIn posts:

• Kind vs Polite
• Product Launch + Event Recap