Build a business from scratch

I wanted to understand how e-commerce companies work so I created one. Getting mail makes people happy. Constellation Ink was a stationery/postcard subscription box service built from the ground up.

​Prior to launch I completed market analysis, comparative audits, and user/customer interviews. I coordinated between artists and vendors to create original inventory while sourcing materials from various merchants on and offline. I developed the website, branding, and digital assets and laid the groundwork to integrate multiple social media channels and newsletters.

At the end of the day, I made my money back for the cost of the project, learned about e-commerce, and discovered that I DETEST FULFILMENT. Please leave me in the marketing department.

I finally deactivated the Shopify site to save money, but the below captures the essence of my store.